It’s happening at Atlantic City Hotels and Casinos

Ever since the casino regulators refused to renew the license of the original Tropicana owner, Columbia Sussex Corp, the Tropicana casino has been in the news, though not for the right reasons. The first news to hit the streets regarding Tropicana was the suspension of the license of the Columbia Sussex Corp. Their license was suspended on account of ‘shoddy’ service and of being ‘dirty’, though not in the way that you would normally equate with a casino. Having suspended the original owners, the New Jersey casino control commission decided to appoint a retired Supreme Court Judge to oversee the sales and the running of the Tropicana casino until the new owners can take over. Bids were invited from interested parties and a decision was expected sometime by April. Judge Gary Stein, however, decided to reject all the bids received so far since he does not believe that any of them warrant any serious consideration. So it is back to square one and with a long road ahead, can one expect more news from the Tropicana front in the near future?

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Tropicana Casino & Resort announced their forthcoming, much anticipated grand opening of “Havana Roof Top Slots,” on May 15th. “Havana Rooftop Slots”, is a 3,000 square-foot raised section of its casino that has been entirely altered into an all-about, themed slot environment.

Of all Atlantic City hotels, only Tropicana has the dignity of having 21 world-class restaurants, non-stop activities, a dazzling assortment of over 30 shops and south Jersey’s only IMAX Theatre… all on the Atlantic City beach and Boardwalk. Tropicana has always been an innovator of new games for the casino floor, with a selection of all favorites that surpasses that of other Atlantic City casinos. They sense that by bringing in Havana Rooftop Slots they guarantee their customers a premier-eminence hotel, amusement and casino experience.

In the increasingly hypercompetitive market, surrounded by new properties coming online in the near future, it was important for them to create this unique, ‘one of a kind’ environment that could visually and interactively excite their visitors . They wanted their customers to enjoy an ambiance that puts them at ease and makes them deem that they are a world away. Welcome to the Havana Rooftop, a Cuban infused flair that truly extends it to the next level on the casino floor.

As the city continues to grow with new developments, for Tropicana to succeed, customer service will be their cornerstone. Visitors to the new slot area will be greeted by specially uniformed staff and surrounded with the sights, sounds, smells, and tastes of Old Havana, Cuba. Authentic Cuban music, vivid artwork, specialty drinks and coffees, festive lighting, and the faintest aromas of citrus will entice the senses while players enjoy the latest in slot skill and entertainment, further which the casino hopes will distinguish them as the destination of choice for gaming enthusiasts.

A 2008 independent study states that more than 35,000 visitors to Atlantic City and Las Vegas showed that visitors preferred Atlantic City. The “Always Turned On” destination won in each of the six categories: customer satisfaction, value for price, very likely to recommend, pampered, hip/cool, and sophisticated. The Hospitality Index is the largest and most in-depth measure of performance within the hospitality industry, surveying more than 35,000 people quarterly. The results of the study are very encouraging for Atlantic City and venues such as the Havana Rooftop Slots is expected to drive this point across.

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